Yes it is...
and I've eaten it just about every way there is to fix it...
smoked is hard to beat
i used to go camping in munising every summer and we would feast on whitefish from the indians all week.
my favorite way to make it (i may have posted this before) was to fillet it (leave the scales on) and just wrap it in foil with butter lemons and pepper.
then you just set it in your campfire for ten minutes and you're good to go.
nothing better than campfire cooking.